Schedule your FREE website strategy session

Schedule your FREE website strategy session

John McDougall will discuss your digital marketing goals and suggest strategies to double your sales. (Others charge up to $500 for this.)

Schedule your FREE website strategy session

John McDougall will discuss your digital marketing goals and suggest strategies to double your sales. (Others charge up to $500 for this.)

Download a free copy of our legal marketing book, to learn

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Are Your Law Firm’s SEO Services Really Working?

Are Your Law Firm’s SEO Services Really Working?

Are you getting the leads you want? If not, your law firm’s SEO services may not be working. As the author of a web marketing textbook and a legal marketing book with 26 years’ SEO experience, I am uniquely qualified to help law firms get consistent website leads.

Timid Legal Marketing and Lukewarm SEO Is Costing You Money

Timid Legal Marketing and Lukewarm SEO Is Costing You Money

According to Zero Limit Web, the first five Google search results capture 67.6% of user clicks. The next five? Just 3.73%. By the second page, less than 1% of users even bother to look. That means if your law firm isn’t on page one, your site is basically invisible.

And yet, too many firms are still treating SEO like a checkbox instead of a serious growth channel.

Google rewards authority and consistency. If your attorneys aren’t positioned as experts with helpful, original content, your website isn’t going to rank — no matter how nice it looks.

Even if a potential client finds your site through referral or social media, they won’t stick around if the content is thin, generic, or doesn’t answer their concerns.

If you addressed every real question your clients have, how many more would trust you enough to schedule a consultation?

That’s where I come in. I help law firms attract qualified visitors and convert them into clients through better messaging, richer content, and proven SEO strategies.

You work directly with me. No long-term contracts. Cancel anytime. Let’s make your legal marketing smart, lean, and actually enjoyable.

See How I Do It

(Free Video Training from My Recent Webinar with Scott Ziegler of Lawyers Weekly)

Ready to See Results from Legal Marketing Strategies?

Ready to See Results from Legal Marketing Strategies?

Here’s my secret to helping my law firm clients get great SEO and legal marketing results:

96%

of people seeking legal advice use a search engine

70%

of law firm websites fail to include clear calls to action

77%

increase in backlinks for pages with in-depth content

2.6x

more visitors when your content speaks of exact pain points

Search Visibility

Helping your firm get discovered by the right people

Content Authority

Building trust and relevance through valuable content

Performance Optimization

Turning traffic into leads and tracking what works

Effective Legal Marketing Is Not the Job of One Internal Staff Member

Effective Legal Marketing Is Not the Job of One Internal Staff Member

Effective digital marketing for lawyers is not a one-person job. It’s difficult for law firms to find marketing professionals who have both technical website and advanced SEO experience and how to explain your firm’s value proposition with great headlines, website content and social media posts.

That’s why law firms hire me.

There’s no official role for someone who is an expert on increasing the search positioning of your website, enhancing your core message, SEO and social media marketing for lawyers, and PPC ads.

That’s why I spend 100% of my working time developing these critical marketing skills, so I can help law firms fulfill need that very few people are trained well enough to fill.

I can help your law firm rank higher and provide more engaging content to drive leads, so you don’t have to learn by trial and error and years of missed opportunities.

I Can Teach Your Law Firm Marketing Team My Proven Step-by-Step Process

I Can Teach Your Law Firm Marketing Team My Proven Step-by-Step Process

Why should you train your team my proven, step-by-step legal marketing process?

Because it has a lasting impact. Once your team learns my process, you can continually improve your law firm marketing strategies with or without my help. That’s 10 times more valuable than simply hiring a legal marketing provider that provides no training or support

I’m an expert in helping law firms get and convert more visitors through better messaging, smarter technical SEO strategies, and quality content. I can teach your team to use my proven techniques to help manage your marketing and provide support as they gain confidence in their new skills.

Call me personally for a FREE initial legal marketing consultation.  You won’t get an overeager sales rep or a junior account manager – you will speak to and work directly with me.

Schedule Free Session

See the Unique Legal Marketing Framework I Created and Use Myself

See the Unique Legal Marketing Framework I Created and Use Myself

Here’s my secret to helping my law firm clients get great SEO and legal marketing results from my webinar with Scott Ziegler of Lawyers Weekly.

Free Video Training

Why Advanced Lawyer SEO Is Non-Negotiable

Why Advanced Lawyer SEO Is Non-Negotiable

Relying only on paid ads? That’s risky. Some legal keywords cost hundreds per click — one click. For example:

Unless your site converts at a high rate, these numbers aren’t sustainable.

That’s why advanced SEO matters. The top 3 Google results capture about 75% of all clicks. If you’re not there, you’re not in the game. And the search demand is massive. Every month, thousands of people look for:

If you're not ranking, they are.

If you're not ranking, they are.

Need quick leads while SEO builds? We can also optimize your PPC for better results at lower cost.

Work With Someone Who Actually Knows Your World

Work With Someone Who Actually Knows Your World

I don’t take on just anyone. I stay directly involved in every project to get the best results. You might be a good fit if:

Is Your Law Firm Invisible Online?

Is Your Law Firm Invisible Online?

Without advanced SEO tailored for law firms, most firms don’t even show up. I’ve helped small firms, business law specialists, personal injury practices, and even legal publishers like the National Law Review compete — and win — with the right SEO and content strategy.

Even if you’re starting late, you can catch up. But you need a customized, focused approach that works for your niche and your firm.

Schedule Free Session